Baby + Kids

Say hello to the softest sidekick (and must-have fashion accessory): the Peanut Penguin Pouch. Inspired by fan favourite Peanut Penguin, this pouch bag is here to keep your essentials safe - and your outfit cool as ice!

Soft, layered, and topped with fluffy whipped cream, she’s got your morning covered.

Amuseables Camembert is here to spread cheesy joy. This cream suedette cheese has stitched rind detail, and is topped with sprigs of suedette rosemary. The perfect gift for any foodie friend.

Fuddlewuddle Lion is the cuddliest cub in textured golden fur. This future king is growing into that fluffy amber mane and tail tip, with a beanie bottom to sit and practice that roar!

Amuseables Mona Macaron is deliciously soft in chocolate fur. With cordy cocoa feet, and a velvety filling, Mona has an embroidered Jellycat logo on the back for a truly luxurious treat!

Our Silicone divided bowl suctions to the table, has a curved lip to encourage self-feeding, and grows with your child from infant purees to late-night ice cream sundaes.

Our Silicone divided bowl suctions to the table, has a curved lip to encourage self-feeding, and grows with your child from infant purees to late-night ice cream sundaes.

Our Silicone divided bowl suctions to the table, has a curved lip to encourage self-feeding, and grows with your child from infant purees to late-night ice cream sundaes.

Kids will eat just about anything off the super fun, super soft and perfectly sized Wonder Spoon. These silicone spoons are ergonomically designed and have an easy grip for self-feeding but are long enough for assisted feeding as well.

Turn heads as you bound into town with the Bartholomew Tote Bag.

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just rest on his fluffy fudge tummy - he’s adorably podgy!

Amuseable Storm Cloud might look overcast, but everyone who sees this fluffy grump smiles!