Jellycat

He’s a creative soul with the appearance of a clump of earth, but the life-giving power of compost. Many a Jelly has sat beside him and, seconds later, felt encouraged, inspired, and ready to face the day with a smile.

Amuseables S’mores are rarely apart. And campfires, with their crackly flames and cosy sense of occasion, suit this arrangement perfectly. The pair's ghost stories are the stuff of folklore.

Bretti Yeti couldn’t be abominable if he tried. (He can’t spell it, let alone be it!)
For one thing, he experiences vertigo whenever he gets too high, so being a sacred protector of the tallest mountains on earth? He politely declines.

Bartholomew Bear has turned over a new leaf. Once a devoted homebody at heart, he’s boldly decided to embrace the Great Outdoors. In fact, he’s decided that his trusty knapsack serves him best as...well, a nap sack.

Jellycat’s Amuseables Acered Maple Syrup is a trusted authority on outdoor brunch. His preferences are well known: pancakes over waffles, lakes over land, and canoe travel at all times.

Where her cousin Amuseables Sports Soccer Ball has firm opinions on fancy footwork and formations, Jellycat Soccer Ball prefers a more relaxed game. Blue and orange through and through, she’s here for fun, not tactics.

Dubbed ‘an oncoming tide of talent’, Roarwell Sea Lion has been treading the boards his entire life, and he’s no stranger to stealing the spotlight. Comedy, tragedy, interpretive dance – he does it all.

Since she was a chick, Keli Pelican dreamt of having her own talk show. She got her start interviewing Chip Seagull about the fanciest foods he’d stolen from beachgoers (answer: mushy peas and a battered sausage).

After spending the workday hanging off a submarine piloted by Amuseables Peanut, you may think even the strongest claws would get a tad exhausted. Not Larry’s. As long as the camera’s rolling, he’s happy.

Fancy Carp is world-renowned for the elegance of her furniture store. If a sofa isn’t opulent, she’s simply not interested. If you ever find yourself wondering whether your chaise lounge matches your coffee table, Fancy will be only too delighted to help.

Pinchsnap Crab has a job he takes very seriously. Not just anybody can be a pillow tester–it takes a lot of time and effort. 12 hours per shift, if Pinchsnap has his way. Luckily, he was born for it. A natural napper, he knows his eiderdown from his cotto

Bartholomew Bear was anxious about taking to the seas, but when Bashful Bunny invited him out on a boat trip, he knew he couldn’t miss the adventure! Bashful says “I don’t know how good he’ll be at hauling anchors, but he certainly looks the part”.