Baby + Kids

The rounded shape of the Happy Teether provides easy grip from any angle. The silicone material and beaded design give the right amount of resistance to sore gums and newly developed teeth.

Salut! Amuseable Baguette has hopped straight out of the cosy oven to meet you! This golden loaf is deliciously soft, with huggable dough, chunky cord scores, a cheery smile and cocoa cord boots.

Tilly Golden Retriever is a soft biscuit pup with firm beanie paws and sits well on golden haunches. Floppy-eared with big brown eyes and a liquorice suedette nose, this retriever is coming home!

A Fantastic Day For Finnegan Frog is a playful tale to share at bedtime. Down at the pond, Finnegan Frog is having the best time ever, leaping and swimming with all of his friends! A spot-glossed hardback with pictures, rhymes, and plenty of tasty bugs!

A study buddy for supportive hugs, Amuseable Boiled Egg Geek is here! This cream-and-yellow softy wears embroidered glasses and red suedette trainers. Kicking up those chocolate cord legs, this affable egg can't wait to get reading!

The Jellycat Bag is beautifully tufty in liquorice fur with creamy highlights. Lined in cotton with a silver tag zip and webbed cross-body strap, this handy bag is for true superfans.

This baby teething toy is a silicone teether that will soothe sore gums and provide sensory stimulation.

Bonjour! Purple Sweater French Bulldog is rocking the dog park in their lavender rollneck. This blue-grey pup has sweet stocky legs, a rumpled muzzle and a perky short tail, and if they want to run amok, the sweater comes off!

The Baby Muslin is a generously-sized, machine-washable, gorgeous textile to keep your loved ones warm and cozy. This natural fabric is a 100% pure Turkish muslin cotton that adds texture and design to a little one's space.

The Crinkle Baby Blanket is a generously-sized, machine-washable, gorgeous textile to keep your loved ones warm and cozy. This natural fabric is a 4-layer, 100% pure Turkish muslin cotton that adds texture and design to a little one's space.

Bella Tunno has been told by thousands that the Wonder Bib is the best silicone baby bib they’ve ever used. The curvature of both the bib and the catch pocket keeps your baby and surrounding area clean. 

Kids will eat just about anything off the super fun, super soft and perfectly sized Wonder Spoon. These silicone spoons are ergonomically designed and have an easy grip for self-feeding but are long enough for assisted feeding as well.